Get to know us!

Founded in the heart of the Arkansas River Valley, Southern Auction Company combines deep local roots with national reach to deliver top-tier auction services for landowners, farmers, businesses, and families.

Based in Barling, Arkansas, we understand the unique dynamics of rural property, farmland, timberland, equipment liquidation, and estate sales.

Our passion is helping sellers achieve maximum value and helping buyers discover hidden opportunities. With honesty, transparency and a proven system, we make auction success straightforward.

Our Mission

To provide professional, efficient, and ethical auction services that raise the standard of property and equipment sales across Arkansas and the surrounding region.

Our Core Values

• Integrity — We do what we say and communicate openly with clients and bidders.

• Results-Driven — Every auction is designed to maximize bidder participation and final sale price.

• Locally Grounded — Based in the region, we understand land values, agricultural trends, and buyer behavior across Arkansas.

• Technologically Advanced — We combine drone photography, online bidding, and targeted marketing to reach qualified buyers globally.

• Client-Focused — Whether you’re selling a few acres or an entire farm, you’ll receive personalized service and clear communication.